Radar, the Car’s Virtual Eye

2021-12-22
■Faster, higher resolution radar sensors have enabled the next generation of driver assistance technologies through improvements in vehicle safety and comfort in view. If global investors know anything about where money is to be made, the winners in the automotive industry will be those that embrace and master the three megatrends disrupting the market:
●The proliferation of advanced driver assistance system (ADAS) technologies, with the prospect that eventually autonomous vehicles (AVs) will be licensed for operation on public roads
●Electrification
●Mobility-as-a-service, which is challenging the traditional concept of individual car ownership
■The importance of these trends is reflected in a comparison of the market capitalizations of Tesla, which makes fewer than 400,000 vehicles a year, and Ford. Tesla bases its strategy on a series of innovations in battery-powered traction, autonomous driving, and robotaxi capabilities to support Tesla-branded ride-sharing services.

ADI

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advanced driver assistance system (ADAS) ]Radar ]

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Technical Documentation

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2/20

T21960-2/20

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