INTRODUCTION
Diodes Incorporated produces a wide variety of printed and digital pieces of communication
every year. These guidelines have been created to ensure that there is consistency and clarity
for each of them.
Our corporate identity is very important as it differentiates us from our competitors. It represents
our personality as a modern, forward looking company.
Please help us by following these guidelines so that Diodes can communicate its messages
effectively at all levels.
Click Here to download ‘Blue Diodes logo’
This is a PNG file and is suitable for use on PowerPoints / Word docs etc.
To receive a high-resolution logo contact marcom@diodes.com
1.0 THE DIODES LOGO
The corporate logo consists of the Diodes’ blue lettering containing the ‘Diode symbol’ arrow
from the initial ‘D’ to the beginning of the second ‘D’ on the logo.
The registered trademark® appears to the right of the blue lettering. The word
‘INCORPORATED’ features underneath in grey.
To access logo specifications, usage, preferences and digital artwork contact:
marcom@diodes.com
1.1 AREAS OF ISOLATION
The Diodes logo must always be separated from competing graphic elements.
The logo should always be surrounded by an amount of clear space at least equal to the height
of the letter ‘D’.
1.2 MINIMUM SIZE
To maintain legibility the logo shouldn’t be used below the following minimum sizes:
Print: 20mm width
On-screen: 100 pixels width.
1.3 MONOCHROME LOGO
Where possible the color version of the logo should be used. If due to the limitations of printing
this isn’t possible a monochrome version should be used.
When monochrome is used, then all elements are to be 100% black.
This form of the logo must only be used against background colors light enough to hold enough
contrast to maintain legibility.
Click Here to download the ‘Monochrome Diodes logo’
This is a PNG file and is suitable for use on PowerPoints / Word docs etc.
To receive a high-resolution logo contact marcom@diodes.com
1.4 LOGO USE ON DARK BACKGROUNDS
White logo version - When the Diodes logo is used on a dark background the logo and text is
inverted to white as shown.
